Sterling Parfums was created in 1998 to provide a diverse range of perfumes aligned to market and client needs. Since its inception, Sterling Parfums has built an enviable reputation as one of the largest and leading perfume companies in the Middle East supplying its products globally. Featuring several brand, Sterling Parfums caters to one and all. Armaf boasts a selection of stylish, invigorating and inspiring scents for the modern man and a collection of glamorous, indulgent and irresistible designer fragrances for every woman. With unmatched quality, competitive pricing and unique packaging that exudes class, style and elegance, Armaf is the must have brand for every season. Hamidi exhibits the finest oriental fragrances presented in ornate bottles and spectacular packaging. Exclusively luxurious, Dehn el Ouds, Perfume Oils, Mukhallats, Muattars and Bakhoors. A selection celebrating the beauty of Arabic culture and heritage. Estiara Passion is a fun flirty collection of bath and skincare products to fill your day with colour and joy.