POLICE was, and is, daring. Both in its style and in the quality, the innovation,the pioneering design of its glasses. Wearing POLICE is asserting your own personality. The early days of rugged, on-the-road imagery might be over. But audacity and determination are still very much part of the POLICE DNA. That same DNA that now thrives in POLICE watches, fragrances, jewels and leather goods. The POLICE story isn’t merely that of a brand. It’s a 35-year-old evolution of the idea of freedom.